Linda Mihalick, M.S.

Linda Mihalick, M.S.

Lecturer & GDRRC Sr. Director

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Throughout my executive retail and academic careers, my area of interest and focus has continued to evolve in the ecommerce and digital space. My passion combines my collective interest in the continually evolving retail landscape and customer behaviors that are the outcome of the digitally-enabled consumer, which presently impacts almost all facets of commerce. Where previously the retailer was in control of what, when and how consumers could make transactions and how much they would pay, the power has irreversibly shifted into the hands of the consumer and their always-available technology. The consumer today is channel-agnostic and retail is in a continual state of evolution, as new retail models and technologies render old paradigms obsolete. I seek to advance the thought, learning and conversation in the following areas:

  • Advancement of digital retailing
  • Increasing understanding and awareness of the science of multi-channel retailing
  • Promotion of best-practice website design and navigation
  • 360 understanding of the continually changing consumer shopping behaviors
  • Mentoring and developing the next generation of ecommerce leaders


Degree Institution Location of Institution Emphasis/Major
BS The Ohio State University Columbus, Ohio Merchandising Textiles & Clothing
MS University of North Texas Denton, Texas Merchandising

Personal Interests

Teaching Interests Digital Retailing, eCommerce, Multi-Channel
Research Interests Digitally enabled consumer behavior

Academic, Government, Military and Professional Positions

College or Office Department University Title Start
CMHT Merchandising and Digital Retailing UNT Lecturer 2016
CMHT Merchandising and Digital Retailing UNT Digital Retailing Program Coordinator 2016
CMHT Merchandising and Digital Retailing UNT Sr. Director GDRRC 2016
Retailer Army, Air Force Exchange Service Vice President eCommerce & Marketing
Retailer Bailey Banks & Biddle Vice President eCommerce & Customer Service
Retailer Success Media Vice President eCommerce & Events
Retailer Dillard’s Divisional Merchandise Manager
Events Thomas Nelson Sr. Director eCommerce & Marketing
Retailer Bassett Furniture Vice President
Retailer Vice President
Retailer Director
Airline – Duty Free American Airlines Sr. Buyer
Retailer JCPenney Buyer
Retailer JCPenney Distribution Manager

Awards and Honors

Award or Honor Name Organization/Sponsor Year Received
Outstanding Masters Student University of North Texas 2016
Chief of Staff & CEO
Coins (3)
Army Air Force Exchange Service 2016
Patriot Pride Army Air Force Exchange Service 2016
Extraordinary Achievement,
Chief of Staff, CEO & COO
Highest Honor
Army Air Force Exchange Service 2014
Outstanding Employee Success Media 2011
Outstanding Buying Team St JCPenney 1994
United Way Outstanding Campaign Management JCPenney 1994

Media Appearances and Interviews

Media Name Description
The Millennium Alliance Served as moderator for Keynote executive breakfast panel, led two roundtables with key invitation-only
retail leaders Roundtable 1: The Wave of Digital & the Future of eCommerce
Shopping Behavior Roundtable 2: The Next Generation Mobile Customer Engagement
Keynote Breakfast: Creating a Holistic & Unified Brand Experience
Millennials in Retail Roundtable Co-facilitator of key invitation-only retail HR leaders in open dialog regarding the challenges of hiring and
retaining a millennial workforce
Retail Roundtable Served on five-member panel of industry executives discussing omni-channel merchandising and ecommerce
website platforms

Professional Memberships

Name of Organization Leadership Position Held Organization Type Start Date
Fashion Group International Member Retail Executives 2013
Millennials in Retail Roundtable Member Digital Executives 2013
Retail Roundtable Member Digital Executives 2014
National Retail Federation & Student Advisor Professional 2016
International Textiles and Apparel Association Member Professional 2016
The Board Connection Member Professional 2016

Workload Information

Academic Year Teaching Percentage Service Percentage
2016-2017 50 50


Service Type Committee Name Position/Role Institution
College Global Digital Retailing Research Center Sr. Director UNT
Department Digital Retailing Program,Co-Ordinator UNT
Department National Retail Federation Faculty Advisor UNT
Department National Retail Federation Student Association - Student Challenge Faculty Mentor UNT
Department National Retail Federation Student Competitive Awards Faculty Mentor UNT